Google+ has really ruined my week - sorry Larry and Sergey. I have spent so much, too much, time on this new bright, shiny social network. Google+ has even taken away my Twitter time!

But, seriously I spend too much time on social media. I’m not that much of a social person in the real world, I find being social online is less confronting - that’s why I enjoy it so much. I also find it easier to find others who are interested in talking about what I am talking about - only one of my friends works for a startup.

I also LOVE that I am on board with Google+ from the very start - it feels so good to be a pioneer on a massive social media platform… Gary Vaynerchuk and others talk about the importance of listening on social media, rather than just broadcasting on social media. Gary (and others) also talk about the importance of creating your own content, as well as sharing others’ (should you share 3, 6 or 12 times as much as you create?). But all this listening, talking, sharing is becoming my barrier to success - it’s becoming an excuse. I can’t do X because I am busy learning Google+. I can’t do Y because I need to blog. I can’t do Z because I need to check in on my Twitter lists…

Listening and talking might help me to build connections and get over some of my shyness, but it doesn’t do what I really want to do and that is to be an entrepreneur and you can’t be an entrepreneur if you don’t build something to sell.

You can’t build anything listening and talking. You can read the instructions on building a Leggo spaceship. You can join a discussion about Leggo spaceships on Facebook or you might just read the posts of others who are building spaceships. Or…

You could do something crazy, throw away the instructions and build your own spaceship. I know what I need to do.

How have you built your spaceship?